Persist Towards Success
Kyle used this phrase in one of his comments and it instantly stuck with me.
"Persist Towards Success".
What a great way to combine the definitions of both determination and endurance.
Vidal Sassoon once said, "The only place in the world where success comes before work is in the dictionary." He's right. Success is not accidental. It is the product of hard work and is the backbone needed to keep going when nothing that is happening at the moment seems like success.
I once heard a great little story about success and failure:
It seems that one day the devil decided to hold a garage sale. One of the browsers looked over all the tools, and then picked up an old, polished, strangely-shaped hammer.
"What's this?" he asked the devil.
"Oh," the devil replied. "That's not for sale. It's the most effective tool I own, in fact."
The browser examined it carefully. "It looks pretty used," he said. "Why isn't it for sale?"
The devil smiled. "As worn as it gets," he answered, "It never gets worn out. It's the best weapon I have against success."
"What's is it?" The browser asked curiously.
"Discouragement", the devil answered.
Success is never guaranteed. Failure is--if we get discouraged and don't persist.
T.S. Eliot once said, "Success is relative. It is what we can make of the mess we have made of things."
So don't give up. Messing up is discouraging! But it's part of the process, not an indication you are failing. Persist. Punch discouragement in the face and keep on keeping on. Continue examining your website. How can you make it more authoritative, easier to read and navigate? What can you do to generate more traffic? How can you promote your website on and off the internet.
We do mess up. But if we persist we can fix things and create a business that actually makes money!
Don't give up. Take a rest if you have to, but don't give up..
Persist towards success.