What Happens to My Ranking When I Stop Posting

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I'm Just wondering what will happen to my ranking if I stop posting due to need to branch into a different niche.

Will my ranking start to drop or remain thesame as long as I update old posts?

Finally, how many posts do I have to put up to have sufficient ranking? Or does it depend on the number of posts per week, or the quality of posts (regardless the number per week).

Is one to two posts quality posts enough to increase ranking?

Too many questions, perhaps.

Thanks.

Martins

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Recent Comments

18

👋 Hi,

To be honest, if you want to rank your site, you'd have to continually produce meaningful content for your target audience. Doesn't mean daily, but at least something new every now and then. You don't want your site to be stagnant. One post is better than totally abandoning the art of content creation. Or, if you are wanting to switch your niche, you can completely switch and drop the old one. But just don't be surprised if you decide to keep the old one and it doesn't get visits or sales or engagement if you take a break away from it.

I hope this answered your question,
💎Kimmy

Oh great! Thank you Kimmy, this that is really helpful! I'm contemplating adding another niche but in the mean time, I'll make sure the current one doesn't remain stagnant!

Hi - I personally wouldn't start another website until the first one was ranking highly and you were getting some income from it.

If you haven't yet reached that stage then perhaps you don't have enough content to show Google that you are an authority on your subject.

Although there is no specific number that guarantees ranking, the more content the better. I assume your website is around 7 months old, so I would expect to see at least 50 to 60 posts by now, and that is when you can start to see some daily traffic.

That's assuming you are using good keywords and that the majority of your content is purely informational and is not simply written as an excuse to add affiliate links, which Google calls "thin content."

Until you reach around 100 posts, adding new content is more important than updating old posts.

Wow! Thank you Diane!! Does one have to set a target number of posts to achieve by a certain time? In this case, can I make up for the week I don't post (due to other circumstances beyond control) by posting more, maybe 3 or so, the following week?

Hi - no, there is no specific timescale, but the longer it takes you to add content, the longer it will take to establish authority with Google. The figures I quoted assumed that you were adding the recommended minimum of 2 to 3 posts per week.

However, that figure is not set in stone, and you should add as much content as you can, as often as you can. So, if you have the capacity to add more posts one week than another, then that's fine.

Nothing to stop you adding a post every day, if you happen to have the free time. That doesn't mean you will have to add a post every day for the rest of your life!

You can then drop down to more a manageable schedule when you have a busy period in your life again.

Thank you for sharing for sharing Diane! This will certainly help me refocus on what I need to do going forward.

Updating old posts is also welcome by the Google. I do stop posting when I have a lot of jobs to update my old posts.

Last year from October to December, my website traffic has dropped 500 visitors since 5500. After I had cleared the website bad links, bad posts, bad images and started back writing posts at lower frequencies of 2 posts per week in February, the traffic spike up to 9800 in April.

I can see my new posts do not get more clicks if the product is not from the popular brands so the traffic dropped or increasing is more depends on the quality posts you have in your website. At the same time, I learned from Apple64 post updating my post menus for better navigation. The traffic increase comes from the better navigation too.

That is all I can share with you and hope you can manage your website better.

Hi Stephen! This is another great insight from you! A lot of lessons to learn from what you shared! Thank you!!

It looks like you are talking about website posting here.
Before you start another niche be sure your other one is doing well. That you are happy with your volume of traffic because traffic can start waning if you stop posting.. And it does take effort to gain momentum. If you are beginning to feel worn out with your niche that is a different situation. Your existing site should get new posts. 1 - 2 posts a week is good.

How many posts to get ranking varies by niche. But over 100 is a good start. Have you answered the questions found at answersocrates dot com? Informational posts will give you the most traffic (how to, guides, definitions, ).

Thank you Jghwebbrand, this is a valuable piece of information. I'll definitely be checking it out.

So glad this helps you out.

It certainly does!

As Joe says, but also if this is regarding to your website, content early and often is King, my friend!

Jeff

Thank you so much JeffreyBrown.

You're very welcome, Martins! Keep thriving!

Jeff

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