Adsense and how to make it work

Hi,

To be honest, I do not use Adsense anymore since I do not find it worth the time. However, I have seen a couple of questions on here that reminded me about an article i wrote a while back.

Here it is:

If you have been online for some time you might have noticed those tiny ads on many websites with the little "ads by Google" notice beneath them.

These ads are called "AdSense", they are paid advertisements and can be a very lucrative income source for the person posting them on his/her website.

Whenever someone visits your website Google displays these ads which are very targeted to your websites content. This is what its all about, since people come to your website with a specific interest Google will display ads reflecting that topic.

That means that any ad that is displayed fits the interest of the person viewing it. Since Google pays you for each clickthrough this can be very lucrative if done right. Here are just a couple of examples on how you can get the most from AdSense.

Focusing on one specific topic helps increase your clickthroughs because the ads Google displays will be extremely targeted to the topic the person is already viewing.

For example you could make a website purely on growing flowers. People who visit your website are already interested in gardening and Google will likewise display ads on that topic.

The more targeted Google's ads are the more clickthroughs you will get and the more you will earn.

Search for the keywords that have the highest bids and optimize your website to them.

When you setup an account at AdWords you can use Google's keyword tool to view which keywords pull the most visitors and how much the advertisers are paying for each click. Some keywords are as much as $100 a click. Now it does not mean that you get a huge share of that amount but you never know.

Next you optimize your sites content to these keyword and create targeted content aimed towards your niche. The layout of your website is also important. You can tailor those Adsense ads to it. For example you can edit the color and display of your adsense ads in such a way that they blend in your own sites layout.

Remember its all about targeted content, the more targeted your content is the more targeted Google's ads will be and the more clicks you will generate.

Have fun!