Google's Advice on Writing Product Reviews
Published on March 30, 2022
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
So, I know I have written about product reviews quite a lot recently, but it really is an important subject.
Especially now, as Google rolled out its third algorithm update last week.
Google is now aiming to rank product reviews higher if they adhere to its new rules.
If you haven't read my previous posts or want a refresher on the subject, check them out below.
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https://my.wealthyaffiliate.com/dianescorpio/blog/your-produ...
https://my.wealthyaffiliate.com/dianescorpio/blog/another-go...
Essentially, Google is looking for information that goes beyond what the manufacturer provides. If all you are doing, is simply re-writing a description of the product, that is not going to rank.
And yes, I know that the majority of you review products that you don't own and cannot provide evidence that you have personally used the product, but I am simply presenting the facts here, I don't have the answer.
You may be interested to learn, that Google has actually produced a help document on writing product reviews.
Here is a screenshot, and you can read it yourself at https://developers.google.com/search/docs/advanced/ecommerce...
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