The importance of your niche being your passion.
The struggle many have when just starting out is deciding which niche is the right one for them. Probably top of mind when choosing the right niche is that burning question of which niche is going to me a lot of money. After all that is why I would say most of us are here in the first place, to make at least some extra money for starters and hopefully leading to a much bigger pot of gold and the end of the rainbow. So why is it so important that we pick that niche that is our passion? Maybe some have become so use to the American lifestyle of go go go all the time that they never really had time to find something that they truly enjoy doing. Life for them is more about getting done what needs to get done, feeding the kids , getting to work, taking care of the house, it never seems to end. So the natural tendency is to then pick a niche that to them is a sure hit.
The Wrong Choice
Lets chose the niche of getting rich because after all who doesn't want to be rich right. It could be any niche I just grabbed the low hanging fruit here, So for sure that would be a winnig niche for some one to chose, just imagine all of the traffic that could be had by people looking to get rich. Great you've got a niche, so now it's time to build your web site, fill it with content and put it out there for the world to see. But lets step back here for a second. When it come to content about becoming rich, is that a topic that you can speak form the highest mountain top about. Writing content about how you have done it and others should follow your lead. If that's the case that's great, however for the person that might not be in those shoes yet, filling pages of content might end up being a struggle for you. From your struggle comes frustration and ultimately going off to find that next shiny object. When in reality you were so close, you were on the verge of building something that carry you for a long time to come. Your only mistake was that you chose a niche that you maybe didn't have the knowledge you thought you did, or it wasn't really your true passion.
Right on the Money
The niche I've chosen to go with is a niche that has never in my life made me a dime in fact it has cost me money over the years and continues to, to this day. But its something that I love doing, I don't get enough time to do. But writing content is simple for me. It flows out of me better then a can write it. Run on sentences, endless paragraphs, I can't shut up about it.The passion has no choice but to end up in the page. The point is choosing a niche that I enjoy and love doing takes the struggle out of building content, trying to find the words to put down. There is still learning and crafting my site that will come in time, but the content, the hard part I think come much more easily.
I hope this helps those that maybe having difficulty deciding a niche. close your eyes and let your mind wander back to past years and think about something that was once a passion that you just don't have time for any more. Bring past passions back to life again.
Best of Success,
-Chris Eschbach
Recent Comments
1
I relate to your thinking. thanks for the share!