One of the page in my website lost ranking in SERP
From January 1st, the search result page stopped displaying a page of mine for any known keyword. Previously it used to display even for 2 worded keywords, now I can't find it in the first page or any other page.
Some of the keywords the page used to display for were :
1. Poweradd Apollo
2. Poweradd Apollo solar charger.
3. Poweradd Apollo 7200mAh solar charger review.
For these keyword the page would come in less than first 6 results in page 1.
This is the page: http://solarizens.com/review-poweradd-apollo-7200mah-high-capacity-solar-panel-portable-charger
Any help on identifying the cause would be helpful :)
Recent Comments
9
When you are checking the rankings, are you using an incognito window without quotation marks? Doing it this way will give you your real ranking.
They call it the Google bounce. happens to me all the time. Sometimes they disappear for a week the come back higher. Don't know if this is why you are having trouble, but thought I would share it.
Search engines like Google arbitrarily change the listings at will...good luck with finding any logic that will explain the why.
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Sometimes can be the time of month -- when other people PAY to advertise which can push you down or off the page, then when they run out of their advertising campaign money you will come back up again. At least that has happened with some of my sites when I cared to notice.
People do talk about the Google Bounce or the Google Dance -- but I've never seen anything specific to pin down exactly what is meant by that (it almost sounds mythical), often people report they've had issues when they do a major change in the look of their site (change themes) or if they have done a lot of work on meta tags or keywords.
You just do the normal things that are best practice with your site and over the long term the hard work.
By the way I was able to find you fairly fast with your keywords above on yahoo search about the 9th down. And then on google search 3rd down with one keyword, 4th the other -- so looks like you are doing fine, but then I'm reading this couple of days after you posted it!
Thanks Mike, I read your comment and checked the keywords out, a couple of them seem to get their positions, a couple more to go. That page was important to me, it brought me about 1/2 of my search traffic.
I probably think "authorship" could be a reason, the SERP previously used to have my pic. Anyway thanks Mike, you made my day :)