How Accurate is Jaaxy?

Good morning/evening/night WA friends!

I was currently looking to find a bunch of keywords for future articles and since they had all low statistics (low searches but good QSR), I thought "why not check for a keyword that I'm already ranking for and see what Jaaxy gives vs my actual results".

So I made the comparison since it is possible for me to do it now. At the beginning, it's hard to do without any visits.

So Jaaxy gives me:

Avg 86
Traffic 16
QSR 25
SEO 94

Which means it would be a pretty good keyword (that's the reason I used it a couple of months ago).

Now, GSC tells me that I have approximately 4,876 clicks in one month for this review (not just for this keyword!). So, my question was "how accurate is Jaaxy?"

Then, I thought "but hey, these clicks come from many different keywords, not only the one you chose from Jaaxy!"

So I went back in GSC and look deeper to have only the exact keyword I had chosen at the beginning and decided to check the stats for January.

GSC gives me for this exact same keyword:

Clicks 2
Impressions 50
CTR 4%
Position 1.1

Which is not 4,876 clicks, right?

At this precise moment I understood [something I knew but so deep inside me I wasn't thinking about it], that the keyword you choose to write your article is important, but keep in mind that you will rank for many other related keywords. That's what happened with my review. Now, it's ranking for 250+ different keywords and I have around 3000+ new visitors every month just because of this review.

So guys, keep working hard because all your hard work will be reward sooner or later! Keywords are really important to rank and Jaaxy is there to help you. Once you ranked for this simple keyword, many others will follow! Jaaxy is a guideline!

Let me know what you think 🤗

Audrey 🤠