One Website, One Focus: Why Pausing Helped Me Move Forward

Hey WA family!

I wanted to drop in with a heartfelt update on what’s been happening behind the scenes since the second week of June—and wow, what a difference a few intentional steps can make.

🎯 From Juggling to Focus

I have three websites in different niches, and as much as I care about them all, trying to maintain them while expecting solid results became exhausting. So, I decided to pause the other two so I can focus solely on the site I’m most passionate about.

The clarity, energy, and direction I’ve gained since then? Game-changing.

🛠 Simplified Website Improvements

One of my biggest wins: I built a new Homepage using GeneratePress Blocks—no page builder, no fluff. It’s clean, fast, and reflects the vision I have for this site moving forward.

📬 Email Marketing Reset

I also took the time to clean out my old subscriber list and start fresh with Mailchimp. I added a sidebar sign-up form and a pop-up offering a free downloadable PDF.

In just two weeks:
📈 First week: 21 subscribers
📈 Second week: 17 more

Now I’m gradually migrating to MailerLite for better automation and segmentation. But for now, I’m sticking with Mailchimp for my email series (which I’m doing manually) and RSS-to-email campaigns.

📌 Pinterest: Back in the Game

After almost 3 years of silence, I’m finally back on Pinterest! This platform was a major traffic driver for me before. Thanks to consistent pinning, my site once hit 10K monthly visitors!
👉 I even shared this with the community here.

📣 Relaunching Facebook and YouTube

After nearly 3 years of silence, I’m also active again on my Facebook Page.

Even bigger news: I’m preparing to relaunch my YouTube channel! 🎥
I previously had one with 85.3K subscribers under my brand name, but sold it in May last year because I couldn’t keep up.

Thankfully, the new owner has since renamed it, meaning I can now use my original brand name again!

🔥 Recommitting to the WA Journey

As I mentioned in my previous update, I’ve returned to WA with a renewed focus and a fire in my heart. I’m more determined than ever to grow this site—not just for traffic or income, but to genuinely serve others and glorify God through my content.

Thanks for walking alongside me on this journey. Every comment, post, and insight shared here pushes me forward. 💚

Let’s keep building—brick by brick.

Now I’d love to hear from you:

👉 What’s one significant win or breakthrough you’ve experienced lately?

Whether it’s a small shift or a major milestone, share it in the comments—I’d love to celebrate with you!

With gratitude,
Alice