E-Commerce verses Content Marketing
I'm trying to get the understanding of the difference. I understand that e-commerce is an online store. You load your products to a sales page that is divided up into many pages of different categories of products. If you are affiliate marketing, why can't you do that for your website with your affiliate products? Or can you? And if so, why haven't I seen anything on it through out the courses yet? If I'm looking for something to buy, my first thing to do is to go to a site like amazon, ebay, etc. and type in what I'm looking for. If someone was looking for a specialty product in my niche, why would they have to go through all that reading they really don't want to do, to find a link to a product that they could have found with a simple search? I guess this is where I'm getting confused. It just doesn't make sense to me.
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Let me take a stab at this...With affiliate marketing, you are creating a website that has a lot of content surrounding a niche that people will want to come to to get the information you have...
While they are there, you also will promote products, tools, software, or services that closely relate to the niche. When people take action on your promotions, you get paid (if they follow through and buy)...
The difference is that you focus more on the content and less on the promotion\sales side of things with affiliate marketing. E-Commerce is a bit different...
There you can go with a store and product pages and sell direct with less content. It is a quicker way to get things going for sure, but it can involve more money...
We have stores now that we have product for, 2 warehouses, employees in Germany and Thailand to support them, and more employees starting now for social, content, back end website management, and customer support...
Adding everything up (inventory, store building and maintenance costs, employees, marketing, and etc.) you can very easily invest $020-30k USD minimum (we have that into our operations and a lot more)...
On the other hand, with affiliate marketing your biggest expense is right here as a premium member of Wealthy Affiliate. There likely will be other expenses but fewer and total outlay is much less...
My advice is to have a look at my profile so you can read the stage I am at. You will see I am pursuing multiple streams of income online, and this may be the way you want to go...
Know it is a lot more work, but it will result in faster income for you. If you try to do too much and are not familiar at all with online marketing, it might be too much...
If that happens, you can always pare back some of the areas you are working in, maybe shelving them until such time as you are ready to proceed...
Lots of ways to get a viable online business up and going, the beauty is that YOU decide what and how to go about it! Best of luck and have fun!
Dave : )
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Hello Ashley
E-commerce, affiliate products, or your own product are just products you have an interest in and want to share with others.
Content marketing is the description of said products thru articles and reviews that will intice a following of people and search engines to come to your website for the answers to their needs.
E-commerce store, affiliate products store, or your own product store, you would still use content (articles & reviews) to show potential clients that you are the authority on said products and that is why they need to keep coming to you.
I hope this helps.
Have a Great day
Good job describing it sir