Lesson 9: Arrange Exclusive Partnership Promos to Build Your List
If you don't want to go through a public launch promo, where you are trying to juggle many different affiliates all at once, you can arrange an exclusive partnership where one of your top competitors with a large list of subscribers gets to promote a product that you create without having to compete with others.
What you want to do in this situation is find someone whose list you want to replicate and create a product that is specifically tailored to the needs of their followers. You want to take a look at what they have launched in the past or spy on previous leaderboards to see what other products converted well for their list so that you will have a better idea of what will go over well.
Go through the same steps to create a front end and upsell(s) that will make it worthwhile for them to promote. Once you have everything in place, approach the other marketer with the opportunity.
You want to make sure that they know this is an exclusive arrangement just for them, and that you will be offering certain perks such as 100% commission on the front end or a readymade bonus that they can use in their promotion.
You really only want to go to these great lengths for marketers who have a very responsive, or big list. If you find a marketer who only has 500 subscribers, and they are unable to break into a leaderboard with a promo, it's probably not worth putting the effort into an exclusive arrangement.
You can even create the swipe files so that they can simply plug in their link and the email into their autoresponder system without having to lift a finger. Make sure that you send them a review copy and all of the details they may need.
Ive known for some time how important list biding is. But I was never sure how how to find the metrics that would provide all the info I needed. I was familiar with lead magnet pages etc.but not sure how to put it all together.
Thank you, Phil for posting y our'Listing Course' for us. It has filled a large gap in my affiliate marketing training.
Steve
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I know I personally don't wish folks who get emails from me to have my actual address.
There is a cheap workaround for this, which many who incorporate often use. It's called a registered agent. They will be your designated address. You can usually find one for between 50.00-100.00 per year, which is darn cheap for the peace of mind it will provide in not worrying someone perhaps not all there shows up at dinner time or worse, in the middle of the night.
A great tutorial.
Thanks Phil.
