Budget Required: $100 minimum
PPC (Pay-per-click) Advertising is the most common form of paid marketing and is the fastest, most reliable marketing technique you can use to see "consistent" results. Rather than elaborating on PPC advertising within this lesson, we would like you to take a look at the Getting Started guide for PPC marketing.
PPC Marketing Getting Started Guide
You may have also noticed within the initial Marketing Map, that there was a component within the "Choose Your Marketing Direction" labeled email marketing. Email marketing is a marketing technique that is used in combination with either paid or free marketing techniques as it is more an intermediate. The traffic is driven to your email marketing campaign using one of the other techniques (PPC, article marketing, or SEO).
We have an entire section dedicated to Email Marketing as well. Email marketing is the most stable form of online marketing and it is a section that you should familiarize yourself with, regardless of the direction you choose to go.