9. Optimize Your Blog for Local Search
People are increasingly utilizing their mobile phones to search for relevant businesses. And to maximize your chances of seeing your business appear in relevant local searches, try asserting your Google My Business listing, have your business indexed in local directories, deliver topically-relevant content in Google posts, and build your brand reputation in the online world with significant online reviews.
10. Aim for Getting Found in Google Snippet
When a visitor types a search query using Google search, Google immediately delivers content from a blog or site based on the relevancy factor and have it presented in an answer box that is significantly above the first position on page #1 (in a featured snippet).
When your content begins to get found in a featured snippet, know that you’re going to increase blog traffic since a URL to the page where the content is driven from is included in the featured snippet. When this starts to happen, you’ll increase your brand visibility, credibility and recognition.
Thus, to maximize your chances of getting your blog content found in the Google snippet, leverage relevant searches and sprinkle your website with authoritative, intelligible answers.