What will work the best in the long run are authority sites.
By that, I mean instead of a site about weight training for old people, it would be better to just have a weight lifting (Or even a fitness) site.
Now, on the weight lifting site, you can create a category called 'weight lifting for old people'.
You're much less limited on a broader site rather than a super-niche site.
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Swangirl
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Yes, it is very important to pick a niche you are interested in. So many people try to jump on the bandwagon of a niche that is supposed to be popular but they know nothing about. If it is popular it will be that much more competitive and you will get burned out trying to learn about something and write about something that you have no interest in. Your site will also feel less authentic if you pick a niche you don't care about.
It is easier, more enjoyable and more authentic to pick a niche you either know a lot about already and/or you are really interested in and want to learn about. If you are offering information to people in a field you care about that will make you a respected authority rather than someone just trying to sell something.
It is easier, more enjoyable and more authentic to pick a niche you either know a lot about already and/or you are really interested in and want to learn about. If you are offering information to people in a field you care about that will make you a respected authority rather than someone just trying to sell something.
