Exactly How Much Competition Is There?

Determining the exact number of competing websites for any given keyword is very important. It's also very easy. All you need to do is place the word or phrase in quotes and plug it into Google.


It says there are 1,910,000 results so there are almost 2 million other websites out there that are trying to compete for that keyword. Notice I said trying to compete for it. To find the number of websites that are actually in the running for this phrase, you need to go all the way to the end of the search results.

If you read this very carefully, you will see that Google has omitted all but 438 websites. This is because out of the almost 2 million websites out there that would like to rank for this word, only 438 are actually doing it in Google's eyes.

This is the number you will want to focus on. This is Google's way of telling us marketers what we're up against.




Next Page: How To Use Keywords In Your Articles



Join the Discussion
Write something…
Recent messages
anindochk Premium
Very Informative
Reply
Ty Johnson Premium
Thank you
Reply
morlandroger Premium
Great tips there Ty. Yet more for me to think about when I get time to write more
Reply
Ty Johnson Premium
That's all you needed right! lol
Reply
jatdebeaune Premium
Good one Ty. Found it interesting that you will look for under 100 competition sometimes, because you know you're guaranteed to land on the first page. For articles, I've been looking for 350 or under, and monthly searches of at least 500, usually much more. If I like the sound of the keyword phrase, I'll go for it. With LSI, you have some keywords you never planned. I like that you write for the reader.

.
Reply
Ty Johnson Premium
well i don't specifically look for KWs with less than 100, I just use them when i find them, even if the monthly searchers are really low,

I want people to understand that guidelines for KW research is just that, guide lines, don't be afraid to fight for KWs with higher competition, if it's getting 10k or more monthly searches.

At he same time don't be scared to use a low competition KW, that gets very little traffic, not every KW you use has to be with in a specified range.
Reply
jatdebeaune Premium
Gotcha.
Reply
tommo1968 Premium Plus
More good tips Ty, especially the fact of using different quality of keyword for different purposes I was using the same for all, doh! Keep them coming bud I'm learning a lot today!.
Reply
Ty Johnson Premium
I am doing research for my next one as we speak =)
Reply
Malablues Premium
I like how you differentiate finding a keyword for a domain name and for an article.

Can you explain how you determine Competition? Are you still using the Google Keyword Tool to explain Competition? Sorry, you lost me there.
Reply
Ty Johnson Premium
Put your KW into Google with quotes around it, then you have to go to the last page of results on Google, in the example in page 3 of this training, that is page 44, that may vary depending upon the keyword you are looking for, it says there are 438 websites that are good enough for Google to bother showing you.

If you look at the photo at the bottom of page 3 of this training, "Exactly How Much Competition Is There?" you will see what I mean, if you read what it says closely it will says

"In order to show you the most relevant results, we have omitted some entries very similar to the 438 already displayed.
If you like, you can repeat the search with the omitted results included."

The reason they omit those results is because basically the rest of the websites competing for that KW are junk.

So 438 is the number of competition you are dealing with.

I hope that made sense, but if you are still confused let me know, I will keep explaining it till it does make sense =)
Reply
Malablues Premium
On the previous page that first talks about Competition, there are two graphics of the Google Keyword Tool. One shows Competition as Low, Medium and High. I stopped reading on that page because it didn't make sense to me. I should have kept reading. Got it!
Reply
Ty Johnson Premium
Cool, let me know if you have further question, I'm happy to help.
Reply
Ty Johnson Premium
I added a line at the top and bottom of that page to let people know to look at the next page to learn how to find the exact amount of competition, thank you for that feed back, I'm sure it will help other people not get confused.
Reply
Top