1. Write stories that connects
When asking how to write good texts on our website well, we must think that those written for our website or other Internet platforms, such as social networks, do not have to be high-volume technical texts and incredible grammar. Not at all! It is about “ connecting with the reader ”;
One way to create content that connects the reader to fall in love with our website is to create a story that involves one of our clients and how our product or service helped them.
Let's imagine that we are sitting in front of a potential client and they ask us for a story related to our company that fills us with pride, what would it be? Well, we already have it! Now let's write it without worrying about grammar or literary filigree, but yes: be careful with the spelling!
The content that "connects" is usually more spontaneous than strategic ideal content such as information and sections that my website should include.
Copywriting is equally a key to knowing how to write a good and readable content.