Why internal Links?

1) Improves Page Views

With a good internal link structure, user navigation within your website is made easy. And if you produce engaging content with relevant links to other contents, users will more likely read your articles further. It will not only translate to better engagement but a higher conversion rate.

To ensure that you achieve this seamlessly, improve your website speed.

2) Improves Page Rank

Google has several metrics measuring the importance of web pages. Based on this importance, Google places the websites in ranks. Pages with higher ranks within your website can spread this goodwill to other ages that are connected via internal links.

Thus with a proper network of your internal links, weak content pages can leverage on the strength of higher pages.

3) Improves time Spent on Site

When it comes to reducing your website pages bounce rate and increasing user experience, internal links can help achieve this. Your website bounce rate is a measure of the number of website visitors who engage with just one page of your website and eaves your website for other websites.

With a proper interlinking of your content, you can retain your website-visitors longer. You must track your website bounce rate. It is one of those factors that affect your website linking.

4) Improve Time taken for crawling and indexing

When it comes to website crawling, Google bots behave like human users. They land on your pages and move from one page to another, on paths that are easily indexed. A good internal link structure will help Google and other search engines crawl and index your websites.