Google My Business (GMB) Listings
Giving consideration to Google’s 92 percent market share, the distinct most crucial thing to do in order to optimize for local search is to affirm and verify your Google My Business (GMB) listing. Google Local (known as Google My Business) is your business profile on Google and has the information given by both you and your numerous clients.
The GMB information caters for several components in search results. These components are simply what will enable you to stand out from search engine results which are getting plunged more and more down the SERPs giving support to local search results, answer boxes, carousels, paid adverts, featured snippets, and many more.
56 percent of local retail enterprises haven’t affirmed their Google Local (Google My Business) listing yet; thus, it’s is really a no-brainer to leverage this great opportunity.
Are you ready to affirm your Google My Business now? You can do that right awayor whenever you are willing.
Google’s Local Pack
Also known as the “Google 3 Pack” or “Google Snack Pack” – this is an exceptional prioritized part of Google SERPs that presents searches with local intent. It shortlists three enterprises, showing a preview information of their Google My Business (GMB) listing including customer reviews, location on Google Maps, opening hours, address, and phone number. The format of Google’s Local Pack results shows 93 percent of the time for local intent searches in the #1 position.
Besides covering all the fundamentals of website local SEO, the two major ranking signals for the Google’s local pack are Google Reviews and Business Information.
This is a good review of local SEO. JAy did a webinar for SEO about a month ago where he covered Google my Business. I set it up after that webinar.
Using all the tools that we have available is just good sense. It is great that you are here to remind us of so many things.
Alex