3. Create Sharable Content
The basic factor that results in an excessive reduction of clicks on your content is due to the fact that you aren’t posting shareable content.
Create awesome content for your audience and allow them to share it how and when they want.
A great way to make your content shareable is to make it relevant to your specific audience. You can also activate social share buttons on your WordPress site so visitors can use these after the reading.
Whether it’s a podcast, blog, or video, make those buttons obvious so visitors who skim through the content can easily find them.
You should try creating a call to action as this is an element to make readers want to share your post. This affirms that the click-through rate of your Facebook page can be increased by 280%.
Thank you!
Claudio