Following these points below gives you the best:

1. SEO/great Content is always Searchable

The essence of content is for people to have access to it, because if no one knows your content existence, then it is a waste of time producing such content.

What brings about ranking comes from users who need the content you have created, then forget about SEO then concentrate on giving/creating quality content that settles the mind confusion of your users/ visitors. As you have known that great content is SEO content because SEO is a cogent area that makes your content and qualifies it to be great.

Your online presence justifies your content which can be found in these two ways:

From your business website When you have user checking your site, the visitor should be able to locate the current and the greatest information useful for utilization.

Not directly from your website (outside your site)- Your content can be discovered via a search engine, this is the beauty of the game, digital marketing because people who do not know you or your site would be able to get your content by the means of searching through Google.

The easiest way to actualize searchability is to key into the principle of achieving great content coupled with a perfect relevant keyword. After that, you optimize the content for the keyword.