Open up a spreadsheet, I use Google Sheets that come with Google Drive. Use whatever spreadsheet software you are most comfortable with.

Make a column for Titles, Score, and Grade.

Then have 25 lines after that title. The more headlines we come up with the better. This gives us the ability to play around and find the best one.

Example:

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wrs Premium
Thanks for the tutorial and into to CoSchedule
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jrswab Premium
@wrs
Thanks wrs. If there is anything unclear please let me know so I can improve this tutorial to it's maximum potential.
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CathyLou Premium
What a great way to use this tool! I might have to try it for my next headline. Headlines are definitely one of my weak points.

I find that when I have a very long tail keyword it is hard to make a good headline without it being ridiculously long... Any tips?
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jrswab Premium
@CathyLou
Try mixing it up; sometimes if we are targeting a very specific Longtail keyword it may be impossible. But I find that I can tweak it to help improve the draw it will give to readers.
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CathyLou Premium
@jrswab
Thanks Jaron. I'll give this a shot tomorrow when I have some writing time.
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jrswab Premium
@CathyLou
Great idea! Let me know if you run into any snags that should be added to this tutorial.
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Kaciesmama Premium
Headlines are so important - I like to use words with double meaning for instance for a blog about pets I used "Reigning Cats and Dog" - Reigning because cats like to think they rule us, (I purposely didn't make the word dog plural as we have only ever had one but quite a few cats) and because of the old saying "it's raining cats and dogs"
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jrswab Premium
@Kaciesmama
cool play on words!
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BufordThomas Premium
Hello jrswab,
Thanks for the tutorial; great tools:)
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star8 Premium
Thanks for the tutorial and introducing us to the analysis tool. When you say headline here will it be the title of the post? So do we need to ensure our key word/phrase remains in the title? Thanks!

I did try it out and got a couple of 67% and A+ headlines. Do we prefer a higher grading or score. Hard to meet both and keep key words too...
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jrswab Premium
@star8
Yes the headline is the blog post title. I always strive to have 70+ with an A+ grade. It is hard that is why I write twnety five of them. Sometimes I do even more.

If you get a score of 80+ and a B grade that is probably going to be OK. The grade is for how well you use all the types of words in your title. The score is for how effective it should be at grabbing someones attention
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