Perhaps a redesign of your pages will be what you need in order to make them more interesting.
4. Your Website Should Be Responsive
The possibilities of accessing your website from different screen sizes and input methods are increasing with the advancements in technology.
Bounce events are when users enter your site and can't navigate or see the information. Responsive sites are designed to adapt to all of these variants, so you don't lose visitors for a simple problem.
5. Create Landing Pages
Companies often face a challenge when trying to lower bounce rates. This is by predicting your site's entry points. No matter how great your homepage is, most traffic will come from blog articles that aren't optimized for engagement.
This is where landing pages come in. These pages are designed to be the best entry point, with attractive layouts and CTAs.
Consider the potential opportunities that you have to increase them, and how you can adapt marketing strategies to help you lead your traffic.
6. Do A/B Testing
If you are still unsure about which decisions will improve UX and bounce rates, why not try them? You can create two versions of the same page, and have them appear to different visitors.
This will allow you to determine which A/B performed better in retaining visitors. You can either consolidate the winner, or move to another A/B, improving your numbers constantly.
7. Visuals Can Help You Grab Attention Faster
Humans are visual creatures. Images or photos that are appealing and easily understood can grab the attention of leads faster than text, sometimes even with catchy CTAs.
We never want someone to finally visit our page, and then leave straight away because the cutlery was dirty, or the Champagne wasn't chilled!
First impressions are everything in my opinion, and with giving a poor one, how can we expect people to return.
Appreciate the training Roger, and enjoy a fabulous week.