One keyword that caught my eye was "sun shade". I wonder what sort of results we would get if we elaborated on this keyword, so I went ahead and plugged "Sun Shade" back into the keyword tool and clicked "Get Keywords Ideas" (we love ideas, right?).

Here are some of the results:

car sun shade
windshield sun shade
baby sunshade
retractable sunshade
kelty sunshade
tractor sunshade

uh...I think we have ourselves a sweet little niche. Have you every been in your tractor and said to yourself "I wish that dang sun wasn't in my eyes" or "gee it is hot out here, my tractor needs a sunshade".

We started with a super broad keyword, now we are talking about one of the most obscure industries out there...sun shades for a tractor. Sure this niche is small, but where there are searches online, there is money being spent!

Next, the finishing touches....


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JoeyJ Premium
Kyle,
you always make it sound logical and straightforward...almost easy.
Nice job, thank you.

Adrian
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Kishor Premium
Nice tutorial, clarified some of my doubts.
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martyn Premium
Nice tutorial, clarified some of my doubts.
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Kyle Premium Plus
john deere sunshade is pretty late cycle, fairly niche....whereas tractor sunshade may be more in the preliminary stages of the research. There may even be specific model types of the sunshades for the john deere brand that would be uncovered with a little more research.

A keyword does not have to have "buy" or "purchase" in it to be a late cycle term.
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dc001 Premium
john deere sunshade is pretty late cycle, fairly niche....whereas tractor sunshade may be more in the preliminary stages of the research. There may even be specific model types of the sunshades for the john deere brand that would be uncovered with a little more research.

A keyword does not have to have "buy" or "purchase" in it to be a late cycle term.
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