Identifying the factors that are common between all of the options in your decision isn't as scary as it sounds.

What issues are important to you when making this decision?

Let's take a look at the example problem: choosing between a niche website or becoming a WA affiliate.

Here are some of the factors that I might consider including in my decision:

  • Which choice will potentially make me the most money in the long run?
  • Which choice is more certain to make money?
  • Which choice will be the easiest to write content for?
  • Which choice appeals to me more?
  • Which choice is likely to keep me motivated to keep at it over months?

You might have your own ideas on which factors you'd choose - why not leave a comment? You might help struggling members to decide on their path!

So now that I've distilled the deciding factors into a list, I'm going to shorten them to words I can use in my matrix (this will all become clear on the next page):

  • Potential
  • Certainty
  • Content
  • Appealing
  • Motivating

Now that I know what my choices are and the common factors between them, I can plug them into a simple matrix to score against.

Next: The Simple Decision Matrix (click the Next Page button below)

Join the Discussion
Write something…
Recent messages
Henry-II Premium
Hello, Phil!
You have addressed an important topic here. And also offered a useful solution. Thank you very much!
Kettei Premium
I hope it's useful, Henry! :)
ChrisDE Premium
So great! Thank you!!! Glad you turned that blog post into a full training. Hope it gets the attention it deserves.

All the best,
Kettei Premium
Thanks for the suggestion, Chris.
Although I find such processes extremely useful, I didn't think other people would be as interested. :D
Happy2Learn Premium
Thanks for that. Great sharing.
Kettei Premium
You're welcome. :)
dragonfly10 Premium
This blog made me realize just how unorganized I am. I son loved it. He already has it up on his whiteboard. He's fourteen and starting college. I will review this again. I do have some tough decisions to make in the next week. Thanks for all your time and effort in writing and sharing with us
Kettei Premium
I love that the training I created is helping people outside of WA too. I wish I'd known this stuff at college. I was not the most organised student. :)
MKearns Premium
Great insight displayed here Phil!
Kettei Premium
I've often found that using tried and tested business processes help me to overcome my own natural biases... although that could just be my background in software engineering. :)