However, there is only one link that you can have in your bio. It is possible to change it as often as you want, but that can get tedious. If you post often with CTAs to click on the link in your bio, your audience might see an older post, and then go to your bio to find a link that doesn’t relate to what they saw in their feed.

A number of tools were available years ago to solve the link in bio problem. Third-party tools let you create landing pages with multiple links. These tools are convenient but you shouldn't send your hard-earned traffic through them.

Retarget Bio Link Traffic

For solving the “link in bio” problem, my tip is to create a landing page on your site. The page should be accessible on mobile devices and easy to read. It should also have a clean design, without sidebars or pop-ups.

Your links should be limited to a few options that don't require scrolling. One option might be for your blog, one for YouTube or Facebook, one for your list or services, and one for your product lines. These are not necessarily the products you sell.

You don't need to update this page often once you have it set up.

From that landing page, you can track where each visitor went. You can see which pages are most popular from this page by reviewing your Google Analytics. \

In addition to insights about audience behavior and conversions, you'll be able to view your Google Analytics.

You can also add your Facebook Pixel and set up retargeting on Instagram or Facebook ads for that audience. This is a way to let people know you came from Instagram.