3) Commit your Cash
Remember that your influencers are running a business and not a charity organization. Most of them will want cash in exchange for their services; paying them will do you more good and give you a stand. It even goes to give you the right to an opinion about what they say on your content. This will definitely go a long way to build a long term relationship when it is correctly done.
When you find influencers in your niche, paying for the engagements you get from them will be worth the price. Return on investment is what is key.
4) Build Relationships with your influencers
Before approaching influencers, it is very important, you start a relationship first. The advantage of building a relationship far out ways the effort and time invested in it. You can get to see their contents, and see if you carry the same ideology about your brand. Likewise, his or her tone, will you like such for your brand?
It is a good way to help your influencer see that you are actually looking forward to a long term relationship and not just looking out to take advantage of them. In such a way, you will earn their trust; they will be confident enough that they are working with a reputable brand.
Don’t miss it out, it will boil down to a win-win scenario, you need it, they need it too.
I like the way you worded this too. It made me smile.
Engage, engage and engage. In a sense, we need to start "flirting" with the influencer.
Great, have a fantastic week ahead, Louise
Reply
Louise, I nearly said you summarized it all,
Through following, commenting and other forms engagement you will achieve two important things
1) differentiate fake from genuine influencers
2) build a relationship with a genuine influencers
Thanks a lot for taking the time to go through the work.
Ayodeji
Have a wonderful day!
Barbara
After building a relationship with one, is it OK to ask them to comment on your posts and agree on how much you should pay them for that service? You are the first person to inform me that this was an option we have.
Thanks.
Edwin
Thank you Edwin.
1) One of the common ways to find influencers in your niche is observing people within your niche with high followers on social media.
Check their post and see the number of comments, likes that follows them.
But there is a need to be careful as this likes especially could have been paid for. like I said above, comments are not easy to buy like "like"
2) on the issue of asking for comments, for me, rather than ask for comment, I think you can ask them to mention you in their right up and refer to your blog or website, doing so you will have more value for your money.
Hope you find it useful,
Ayodeji
