How to Get Backlinks
Content is King
The most viable way to build quality and relevant backlinks to your site is creating awesome content that niche-related influencers and authority sites would be interested to link to. Here are some handy rules of thumb for coming up with sharable content:
- Perform keyword research
- Create long-form content (preferably longer than 2000 words)
- Leverage the “Shareability” of “Listicles”
- Add charts and infographics
- Craft captivating headlines
- Create compelling content that will remain relevant
- Cite your sources
Guest Posting
Guest posting is the process of writing a post for another website or blog in order to get a mention and generate a link back to your own site in turn. Of course, it can suffice the other way round, in which you invite a guest poster to write a great post for your blog, leading to reciprocal mentions on social media and backlinks.
Once you’ve got some high-quality and engaging content generating quality backlinks on your personal website, guest posting is the next viable step to building bonds and getting more exposure.
The content you write for other niche-related blogs should be tailored to provide great value to their audience members rather than using it to get backlinks to your blog. Backlinks, while quality, should be a happy end result of the process.
Relevance, authority, and diversity matter a lot when it comes to prospecting for sites to reach out to. Get in touch with authoritative, well-established sites in your industry. Also, make sure you reach out to sites that have been accepting guest posts for so long.
Thank you so much for this post. I have a question: can backlinks alone make a site get great ranking on Google or any other search engine?
I noticed a company from which I ordered a site several years back makes extensive use of backlinks. There was very limited relevant content on the site. When I checked the ranking I noticed the site was way at the "bottom of the ladder."
Reply
Google thrives to improve its machine learning algorithms so that the top results actually present the correct answer to the question you type in the search field.
Backlinks can still improve your rankings but it's very important they are from relevant sites and don't have over-optimized anchor text. Many people succeed well without building any links when your site builds authority and becomes more popular people will link to it naturally.
Always informative posts from you. I enjoy reading them. I learn more each time. I notice you have several backlinks to the content here in WA sprinkled throughout each of your posts.
You practice what you teach my friend, and that is always a good sign of quality.
Alex
Israel Olatunji
Claudio
Israel Olatunji
Israel Olatunji
Israel Olatunji
