Tweak the Meta to Make it Betta!
Okay, now we know all about the Excerpt function. But, as I mentioned a couple of times - if you missed it - there's yet another way!
First, let me show you a brief view of my ALL POSTS list within WordPress - and how this article shows within my WP Dashboard:
Okay, I had to shrink the crap outta that, but you should be familiar with this screen. It's simply a list of posts. But, you'll notice the two areas I indicated above. One is the SEO Title and the other is the SEO Description.
Yep, they are blank for this post. Because I used the Excerpt function. Again, the search engines didn't care. But, IF you were wondering why these fields are blank, NOW YOU KNOW!!
Okay, now for method 2 of how to manually Tweak the meta description to help sell that click on the SERPs.
Let's dive back into the post editor of this article again.
Now, this time I have adjusted the All-in-One SEO title WITHIN THE POST editor so it looks like this.....
As you can see it's no longer dimmed out. Because I manually copied the Excerpt and put it into the Description box. I also manually typed the title. (Even though it is also pulled automatically from the top by AIO - I'm just anal retentive like that.)
Also, got a bit more descriptive withe the AIO keywords.
So, now this will show up on the All Posts screen like all the others.
NOW, you are empowered with the knowledge to help push your click rates up when you links do finally appear within the search engine results pages.
But, wait..... there are a couple of wee things to keep in mind!
Vic
Have a great weekend,
~Shawna