Pros and Cons of Drip Email Marketing Software

Pros

• One of the best email marketing automation tools currently in the market
• Designed to scale with your business as the amount of your subscriber grows
• Drip provides a visual editor that is easy to get around even for new users

Cons

• The cost of using Drip is on the high side if you compare with what others are charging
• Drip places a limit on how many subscribers you can have based on the plan you choose
• Not Ideal for a new business just starting up because some features may not be needed at the moment

Conclusion

Email marketing is a vital business strategy for all brands, no matter their size.

Shopping for an email marketing service to use might be a tough task, mainly because most email marketing tools out there have similar features.

But if you need a tool with great automation for your email marketing, then Drip might just be what you need.

It comes with features that help you capture and analyze customer events across some web platforms. Though the Drip email marketing software is pricey, it's worth every cent that you pay for it.

Drip allows a free 2-week window to give the software a try, so you could decide if it’s meant for you.