Basic Features of Drip Email Marketing Software

• Drip is an email marketing tool with the broader perspective of a CRM solution. It offers an Analytics tool that enables users to fetch data from customers’ browsing history, use of social media, and email engagement

• Transparent pricing plans that let you calculate how much you want to pay – You can use the calculator on its website to arrive at how much it will cost you

• Cloud-based service that requires no hardware or software installation on your part. You only require a reliable internet connection to enjoy its service

• The Visual Editor makes it quite easy for users to create custom emails from available templates

• Drip is a great tool for running personalized email campaigns to your customers

• Segment your subscribers based on predefined criteria. It allows you to customize the messages that can be sent to each segment

• Manage subscribers’ permission before adding them to your list. When they give their express permission, you can then continue communication with them.

Drip Pricing Plans

Drip pricing plans come in 3 variants which are Basic, Pro and Enterprise. The main difference between the pricing plans is the amount of subscribers allowed for each.

• The cost of the basic plan is $49 per month and it gives a maximum of 2,500 subscribers. You are, however, allowed to send the unlimited number of emails on the Basic plan
• The pro plan goes for $122/month with a subscriber limit of 5,000 people
• The enterprise plan allows for more than 5,000 subscribers and you will have to contact the company in order to get the quote.