Most email marketing services have almost the same features. You can create opt-in forms, set up subscriber lists, segment subscribers, and automate responses.

These responses are usually sent to new subscribers on your email list, or when someone makes a purchase at your store, and you want to notify the buyer.

There's also the case of sending automated responses when a customer makes an enquiry. That's as far as the automation for most email marketing services.

But wouldn't it be nice to have an email service that truly offers you a marketing automation tool? Well, our subject under review is one of those email marketing platforms that stand out of the crowd.

I'm talking about Drip Email Marketing Software and will be covering its benefits, features, pricing, and other details about it.

My goal is to pass across necessary details that will help you decide if Drip is the ideal email marketing software for you.

About Drip Email Marketing Software

Drip is a cloud-based email marketing tool that comes with great marketing automation features. Though Drip has a lot of support for ecommerce companies, other industries like publishing, service-based industries and small businesses can also use it.

Drip, which was founded in 2013 to deliver the ultimate experience to its users, was later acquired by the owners of LeadPages. The Drip brand has continued to grow in strength and market share because of its unique marketing automation.

Drip allows you to integrate 90+ apps and services that give you a lot of options to manage your digital platforms.

The way Drip allows you to work with customer data; I would say it is a breed of email marketing and CRM solution. Depending on what your email marketing needs are, you will find the right tool for that using Drip.