OK, you have your local domain, now what? You need to get your website up and running in an efficient matter so you can start getting the rankings (remember, the rankings are what is going to earn you revenue here).

Creating Your Website

The next obvious step is to put a website on this domain, fortunately for you this will not take you much time at all using the tools at Wealthy Affiliate. After you purchase your domain through a domain registrar (like namecheap.com or godaddy.com)You will want to update your DNS settings within your domain registrar to that of WA hosting (get full instructions here):

ns1.mywahosting.com
ns2.mywahosting.com

Once you have updated your DNS, you are free to build your website using the website buider here at WA

Wealthy Affiliate Website Builder

Search and find a theme that you like when going through the website creation process. The focus is the content, so don’t look for a theme with too many graphics. You can always embed images within your content. Sometimes it can be quite tacky choosing a theme with too many images or graphics embedded in it.

Your website should be set-up at this point, now I am going to show you how to optimize it for the search engines in a few easy to follow steps.

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mcman187 Premium
hey Kyle I bought a geographic targeted domain last week and I had someone on fiverr.com write the home page but I don't think I like it. Do you think you could have a look at it and see what you think. I will send the article to you through PM if that's OK

Tell me your thoughts on it.
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Kyle Premium Plus
Sure, I can have a look. I think that if you are not happy with it, you should send it back to get rewritten or be more careful with the writer you choose next time. Outsourcing does not necessarily mean quality work, you still have to do your due diligence in order to get quality, in particular when it comes to writing.
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Mike Morales Premium
Kyle, I like the advertising inquiry section idea on the contact page, do you have any examples you might share with us or some kind of a format that you might use to set this page up?
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Kyle Premium Plus
I will create one this week on my sample site so that you can see an example. Basically it is as straightforward as it says, you create a contact page with your information (or a form) where people can get in touch with you if they are interested in advertising. You could also show a screenshot of where on your site the advertising will be located and which spots are currently available.

This allows advertisers to come to you (takes a lot of the work out of it).
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mcman187 Premium
This is exactly what i was looking for. Thanks so much for creating this training, I now have a much better understanding of the local domain business. The next thing i would like to know more about is how to find hot selling domain names. (Keyword rich domains)

I was on NameBio.com last night doing some research and i found that the 2 most popular domains i found so far was anything with the word social in it or the word cloud. Some of these domains have sold for as much as 228,000 dollars, I was wondering what makes them so hot.

Then i went to godaddy.com and every domain with those 2 words in it was taken or they was on the marketplace selling for thousands of dollars. That is crazy dude.

Also what exactly is a wiki ? I see a lot of that lately, like when jay did the halo4wiki case study but I'm not sure what it is.
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Kyle Premium Plus
Yeah, there are a lot of domains out there that are getting bought up for what I think is too much money in a lot of cases. A great opportunity that will exist for some time as they will never MAKE more .com domains, it is real estate that is running out. 2 word domains are almost gone, three word domains are getting there. 5 years from now most 4 word domain names (.com's) will be gone.

Focusing on the local marketplace with your domain purchases is really no different than buying a piece of real estate that is going to go up in value. :)
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jpnetco Premium
Great training Kyle. Not into local yet, still developing my own sites, however I'm able to cement some these training ideas that you've provided here. Thanks.
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Kyle Premium Plus
These ideas can also be applied (the finding, buying and ranking domains) to any niche as well...not just local businesses, but any niche website that you want to create. The great part about local businesses though is that they TRULY need your help and most of them have money to spend regularly on advertising. :)
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muskyblood Premium
Great local training Kyle! I sort of gave up on local a while back, but just might try to get back in. I know the possibilities are there, I just never found a good way to get the attention of business owners.

I tried e mails, regular mail, phone calls, and everyone was always to busy, and treated me like another one of the annoying calls from salesmen they probably get all of the time. I even did try the methods of ranking my sites before ever contacting them, and it just never got rolling for me. All that rejection got me discouraged.
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Kyle Premium Plus
I think more and more these days people are realizing the potential of getting local rankings. Being able to show them something before they even have to talk to you can definitely help.

In saying this, many business owners believe it or not check their Facebook pages more these days than their business email, so you may want to try this as an additional medium of contact. You could also show them a screenshot of where their ad would be and show them some traffic stats.

The more real you make it to them, the more likely they will be to bite.
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