Tip #2 - Create Content That Offers Unique Experience
We are barraged with so much content daily, yet most pieces of content offer nothing new.
It's now easy for content creators to spin any article or post what they like. The sad reality is that most contents are spun or duplicate copies of existing ones.
How do you expect your content to go viral by using this approach?
I know it's a lot of hard work, but produce content that offers unique experience for your audience. Offer them something new, something with lasting value that they can hold on to long after they consume your content.
This will cost you a lot in terms of money, time, and effort but it will also reward you handsomely. One way of creating content that offers unique experience is through the design of infographics. They are attractive, educational, and very easy to share.
Tip #3 - Produce Detailed Posts
Long-form content has become an industry best practice for those who want their content to be shared. In the past, the major focus was short-form posts (ranging from 500 - 1,000 words), but that has changed.
People want more detailed information about any subject they're sea you want more shares, create content that satisfies your readers’ appetites.
You got it right – produce highly detailed content that addresses every pain point of your audience. That would mean creating long-form content with a word count ranging from 2,000 to 5,000 words.
I am not saying that you stretch all your content into long for the sake of long-form. But it means that you have to produce content with a lot of industry insights, verifiable data, and make it nicely-structured.
Long-form pieces of content are likely to get shared more than middle or short-form posts.