It's a great feat to produce content that goes viral on the internet; mainly because viral contents help you achieve your marketing goals faster, be it brand awareness, brand visibility, lead generation, or sales conversion.
While there is no particular formula for deducing if content will go viral, a study of hundreds of viral content has helped us identify some traits of viral content.
And based on these findings, I offer you tips that will aid you in the content creation process. One more thing! You need to be consistent in the way you apply any one of these tips.
That said; let's move into the 7 tips for making your content go viral.
Tip #1 - Use Visuals to Stimulate Interest
Once upon a time, pictures were said to speak 1,000 words, but now they do much more.
More than 2 million posts are created and published daily on the internet, not to mention the billions of social media posts that are published on Facebook, Twitter, Instagram, Pinterest, LinkedIn, and the rest.
For your content to stand out, you need to deploy every means at your disposal. And one of such means is to make use of attractive visuals – images and colors.
You can use these visuals to attract visitors to your content, communicate your message, and engage them. The average web user spends between 3 to 5 seconds on an online resource.
Now you've got that much time to create a first impression that might end up being the last also. So use the combination of web graphics and color blend to get them to notice your content, and then engage with it.
And if your graphics is worth sharing, there are many possibilities that those in the networks will get to see them.