6) Engage the power of email Marketing
With email marketing you can divide your audience into various segments, this is done to be able to generate best fit automated emails for each segment. With this, you can send emails based on several levels of purchase to your clients
This mode also will help increase your conversion rate,
7) SEO
The last but the most instrumental is the use of search engine optimization (SEO), going by the nature of online-based commerce its is expedient you have good visibility. An efficient way to achieve this visibility while reducing your cost is the use of search engine optimization.
Unlike general adverts where you have to pay for every impression, with search engine optimization, search engines like Google, Yahoo, and Bing will naturally present your website to clients when in search of an item organically.