6. Create Tripwire Offers (Lead Magnets) and Post Upgrades

To grow a mailing list of hundreds of thousands, you need to create tripwire offers on your in-depth blog content. It’s typically an opt-in subscription that creates more emphasis on a specific post. You can offer these in several formats – video and text.

7. Explore Strategically-Written Call-to-Action (CTAs)

You get a ton of massive traffic hits to your website on an everyday basis! Do people figure out what to do next or where to go once they arrive at your site? So, you must put this in mind from the onset. A great way to achieve this is by integrating CTAs (Calls-to-action) into your content.

Readers can be directed to a squeeze page that triggers them to subscribe to your newsletter.

8. ‘Sell’ Your Free Tripwire Offers

If you introduce a tripwire offer (Lead Magnet) such as a downloadable resource, an eBook, a PDF, etc, to your audience, they’ll be encouraged to subscribe to your list. Selling your freebie to the prospects is an excellent way to influence their desires.

Doing these will help establish trust with the audience and get people motivated further to become active subscribers.

9. Strategize the Opt-in Software

Strategizing the opt-in subscription experience can impel the audience to sign up for your mailing list or newsletter. Offer rewards, coupon codes, downloadable digital resources, or an eBook, exploring an incentive wheel popup.

Your visitors would be ready to leave their details when they realize they are getting valuable stuff at frequent intervals.