Selling to your prospects?

byTed Dwyer

219 followers

12 years ago

• Next time you find yourself thinking about how to sell to your prospects consider this...
  
  Your competition is most likely thinking, "What must I SAY to get people to buy?"
  
  While the the right words might get you one sale, the right attitude can get you millions.
  
  Before you create your next piece of marketing material, stop and consider this...
  
  "Which benefits can I provide to enhance the life of my clients and customers?"
  
  Because framing your marketing in this fashion allows your clients to experience the internal shift that secures future sales, and anchors clients to your brand because it says, "You matter. Your well being is important to us."
  
  Customers often come to you feeling out-of-control, confused, and unstructured--they want to buy a solution--not a product. Be the agent of change, the creator of value, and the most valuable contributor to the your customers life--and you'll have a customer for life...
  
  -NLP HypnoCopy Tip of the Day
  
  P.S. When you look at everything in your company as providing a solution, then you'll begin to see multiple avenues where you can gain more profit. It's the kind of 'you matter' marketing that intelligent entrepreneurs leverage to experience scaleable growth that pays dividends for a lifetime.