Profiling My Target Market

byTalzus

317 followers

9 years ago

Ok, so this should be simple right? famous last words anyone?

My niche is financial trading; Forex to be exact. Ok, so that's a bit broad so let's take it down another level. My niche is learning how to trade forex.

Simple! Now, whats my target market.... the idea is I write content for them right? to fill a need, solve a problem and focus on pressure points?

Right. So. They are going to want to:

Generate a side income

improve their financial position

maybe trade full time

probably between the age of 20 and 40?

clever

technical and analytical

Money driven

desperate(?) / wealthy (?) (has disposable income) - have to right, or they can't trade

lacking skill / success

wanting to learn more than the basics

wanting to learn the basics.

greedy

bored / dissatisfied

risk takers

single / low commitments (?)(?) - I don't know if this is a poor assumption or not

new to financial instruments.

Frustrated too maybe?

I don't know guys, if you were going to take up financial trading, what would be your drivers?

Ok, I think that's a good starting list. Feel free to add / critique. More than happy to receive refinement and feedback.

Love

T