Why choose 'Retirement as a Niche'
A question a number of people have asked me, and there are a few answers to that: first I have been retired for 2 years and know about it, two the retirement community is HUGE.
I was fortunate that I could retire at 49, spent the last couple of years spoiling myself and joined WA to begin a second career. I've learned that retirement offers so many good things like:
Freedom - there is nothing like waking up in the morning, at whatever time you want to wake up, and realize the day is yours. Bonus, every day is like that, it's all yours. I am a night owl, most of my WA work is actually done from 11 p.m. to 6 a.m., so having the freedom to study and work at whatever time I want is amazing.
Time - you actually have time to do what you want and enjoy life. I remember when I worked at my government job I had to get up at 5 a.m. and would not make it home until 7 - 8 p.m., this did not leave much time for anything else. I've reacquainted myself with a lot of hobbies and passions that had fallen by the wayside, have time to visit the family, and have time to just sit and breath.
Travel - I love to travel, which I'm hoping to do a lot more of when my website is fully up and running. Have you ever taken a cruise? Did you notice the average age of the cruiser? Most of them are retired, they love to have fun and they love to spend. So one of my goals is to help retirees get the income they need to travel, take cruises if that is their preference, and make money to enjoy their travels.
And so on, and so on....
I could go on, there are so many reasons to have chosen Retirement as a niche, and being retired I can tell you it is a very enjoyable part of my life.
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Don't forget about the fact, that a lot of people who retire don't have a pension, the have to live from a very little income, much less then they are use to have. You can speculate to those who are becoming in that situation in about 5-10 years from now. They are very much potential costumers for an additional income.
And even though I have a pension, rules prevent me from accessing it before a certain age, I've been living off of a buyout package, so now it's make things work with WA or go back into the ratrace. Cheers, Sylvie :)
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Sylvie, I think you have a wonderful niche, although it is as you say, huge! Not only can you appeal to those who haven't got a pension by introducing them to WA, you can also use it to make money from those who have! I wish I had been able to retire earlier than 58, but like you know that we are of the lucky few! However, a few years in, I know wonder how I ever found time to go to work! Happier and busier than ever, when I want to be, and I choose! Will follow your progress with interest! Good luck!
Thanks Herbie, I will be following your progress as well. One thing I am trying to do with my site, even though it deals with retirement, I talk about a number of other topics and will branch out a new website for each topic. I'm hoping my idea pays off. And like you I do consider myself extremely lucky to have retired at a young age and to enjoy my free time. Cheers, Sylvie :)
Great to meet you Sylvie, see you at the top! Chris