I Hit 1 Million Views On Facebook in 7 months

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891 followers

Good morning WA

I have so much on the go right now, and time?
Well, I’ve stretched it just about as far as it’ll go these days.

But I wanted to stop for a minute and share something that just happened not to brag, but to show what’s actually possible even when you start with almost nothing.

Because if I’m being honest…
When I started this journey, I wasn’t a fan of Facebook.

No Fancy Profile. Just Me.

Let’s be real my personal profile has maybe 53 friends.
Most of them? Family. A few close people. That’s it.

And if you visited my personal page today, you still wouldn’t know I run 6 websites.
Why?
Because that space is just for me and my family, no promoting . I use it to post what hotel I’m staying at so they can keep track of where Dad is on the road.

That’s all I ever wanted from it.

So when I started building this online world, I didn’t want Facebook to bleed over into my personal life.
I was honestly nervous about even posting content.

But Then I Learned the Power of Pages & Groups

It all shifted when I realized I didn’t need to post on my profile.
I could create brand pages, groups, and even a subscriber page where everything I do online could live and my personal life could stay just that: personal.

So I built a few pages, gave it a try, and just… showed up.

I didn’t post daily at first. I didn’t use ads for the longest time.
I just posted content that felt real to me.

And now, 16 months later, something wild happened:

One of My Facebook Pages Just Hit 1 Million Views

That’s not a typo.
1,020,521 views and get this:

Over 900,000 of those came from organic reach.

I opened this page back on January 25, and it just passed 1M total views.
All that, with no celebrity taglines. No crazy tricks. No major ad spend.

Just steady posts. Bigfoot art. Real thoughts. Campfire stories. A little curiosity.
And it worked.

Let me break down the numbers.

The Numbers: Facebook Content Performance (Jan 25 – Sept 5)

Here’s what this one page did:

  • Total Views: 1,020,521
  • From Organic: 915,423
  • From Paid: 105,098
  • Content Interactions: 25,700+
  • Reach: 477,100+
  • Watch Time: 5h 43m
  • New Followers: 299 in 28 days
  • Top Post: 118,000+ views, 1.3K reactions, 400+ shares

And that’s just one platform.

Earlier this year, I hit 1 million views on Pinterest too and that one happened in under 6 months.
If you want to see how that unfolded (and how I started stacking the wins), you can check out the full breakdown here:
👉 6 Months on Pinterest: 1 Million Views and a New Goal Unlocked

So now I’ve got two platforms over the 1 million mark
and honestly, I’m just getting started.

What’s Actually Working (And What’s Not)

What Worked

  • Visual Posts with Real Thoughts
    Posts with Bigfoot drinking coffee or wilderness reflections performed best. My highest one? Over 118K views on a single image.
  • Reels
    Still in testing, but the few I’ve put up are pulling good numbers fast. Watch time is up and engagement jumps within the first 24 hours.
  • Videos
    Some long-form videos got decent traction weeks after posting. That told me the shelf life on Facebook is longer than I thought.
  • Replies & Comments
    Every time I respond, engagement goes up. Not always easy when I’m driving or working, but I make time when I can.

Here’s a tip for all you affiliates in the coffee niche:

Try pairing your next post with a Bigfoot image sipping morning coffee. this one reached 91k for people
Trust me you never know what’ll take off. Bigfoot + coffee? That combo hits.
You might just spike your views and sell a whole lot of beans.
Because let’s be honest… everyone loves coffee.
And everyone’s curious about Bigfoot.

What Didn’t Move the Needle Much

  • Stories
    Light reach, decent for reminders but didn’t really drive growth.
  • Overposting
    I used to post 5–6 times a day thinking more = better. It doesn’t. These days, 1–3 posts max gets me farther with less burnout.

How I Actually Run These Behind the Scenes

I’m just a working guy no team, no agency. I just follow WA training, So here’s how I keep things rolling:

  • I post once or 3 times a day, usually early morning or late evening.
  • I make all the images myself. Every Bigfoot coffee scene, every quote.
  • I use platform insights to schedule posts when people are active.
  • I respond to comments when I can (but it’s tough some days).
  • I check my weekly stats and build content based on what’s already performing.

And I do all that in between long-haul trucking, 6 websites, and building multiple content pages across different brands.

Where I’m Going Next

This system is working.
So now, I’m scaling it.

  • Pinterest? Already hit 1M.
  • Facebook? Just crossed 1M.
  • Next up? Instagram.

I’ll take this same posting rhythm, the same creative angle, and see if it holds up.
If it does, I’ve got a framework that works anywhere.

And from there, I’ll keep stacking it across the other brands.

Final Thoughts (From a Guy Who Didn’t Want to Use Facebook)

I didn’t want to do this here at first.

Now? It’s one of my top platforms.
And no one on my personal profile even knows I’m doing this.

That’s the power of the internet.
You can build your dream in the background, no noise, no drama and the results can still be huge.

If you’re in the early days of your own journey, let me say this:

  • You don’t need a big personal following.
  • You don’t need to go viral.
  • You do need to show up, track what works, and stay real.

Because when you stop guessing and start listening to your own data…
And when you stop trying to be everywhere, and just focus on what connects…

That’s when things start to shift.

That’s one million views.
And it won’t be my last.

Still building. Still working.
Still fueling the fire with coffee and belief that the next chapter’s just getting started.
Shawn

see you in the next one !

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Recent Comments

33

Wow Shawn! What a success!. Congrats to you!

Thank you very much for sharing your journey. You demonstrate how some unusual elements (big foot+ coffee) that one would never think could make a difference can actually make all the difference.

Time for me to start thinking out of the box.

Here's is to our future success 🥂

Thanks Mark, I really appreciate that! The odd combo worked because it was honest, consistent, and fun. I’ve been using the same formula pick a couple things you truly love, show up daily, tell a quick story, and ask one question at the end. Then let your audience shape the rest.

Right now, I’m trying that exact formula again, but this time on my affiliate page. No Bigfoot and coffee this round, haha, but we’ll track it all and see if I can mimic the same kind of results.

Here’s to testing, tweaking, and thinking outside the box!

Sounds great. It is good to "change it up" once in awhile. That way you will keep your viewers engaged and wondering with excitement "What is next".

It sounds like you have the right recipe for continued engagement with your viewers and I am sure you will even have more success!

Congrats on reaching such a monumental milestone Shawn! We’ve talked about this before but my first experience before having any website, was a Facebook Page. Started it in Dec 2023 and I currently have 2 followers. lol

Couldn’t figure out how to gain traction when all I could do is follow others and couldn’t add people as friends, like a profile does. And then no one would follow back. After I had a website under the same name, I would then share my blog posts to the FB Page. Nothing 😞

Most of the time I receive spam messages from “digital creators “ wanting to help me with online marketing. Ugh


I really like using Instagram, although it’s hard to promote anything, besides in the bio. I’m slowly building up followers, at 1,946 now.

1

Thanks bro, I really appreciate that!

Honestly, try this post something simple like:
“What’s the first song you ever learned to play and what made you pick it?”
It’s a great way to spark real conversations and pull in the kind of people who actually care about music.

I made this image for you so you don’t have to stress. Post it under your brand on Facebook and see if it builds that spark you’ve been needing. All I used was ChatGPT and Canva too, bro easy and free.

and pm me the link to your Facebook ill follow you and when i see the post ill put a comment under it to start the engagement to trigger the algorithm for you if you want .

Cheers bro

This is your use if you want to :

Try posting this on Facebook with the image
Copy + paste this with the pic I made for you:

🎸 What’s the first song you ever learned to play and what made you pick it?

For me, it was [insert your song here]. I still remember how it felt the first time I strummed it all the way through.

Music's always been part of my story what’s yours?

Top Hashtags to Use:

#MyMusicJourney

#GuitarVibes

#IndieMusician

#PassionInProgress

All great ideas my brother! I don’t have a Facebook for the guitar site yet. I was referring to the weight loss fb page.

Image is cool but needs to be an electric guitar.

Thank you for sharing these ideas. I might create a fb soon, haven’t decided yet.

Haha all good bro! Yeah, I’m more the old-school campfire and acoustic vibe those are the roots! 🤘🔥

Totally thought you meant the guitar page, my bad. But when you do decide to build that one, it’s gonna be epic.

As for the weight loss page man, that’s a beast of a niche to handle, but if anyone’s got the drive to make it work, it’s you. Keep at it, one post at a time! 💪🔥

1

Hey, Shawn,
Congratulations 🎉 and thanks for sharing your journey with us. I remember read the other update you posted earlier and it's always encouraging to see success stories from the humble beginnings.

Keep up the good work. Now, you've inspired me to reactivate my fan page, the one I deactivated this year because I was not seeing any reason to keep it.

I'm glad to know you start with one platform then the next, then the next. It seems it makes it a little easier to manage these channels when you do it gradually.

Again, congratulations 🎉🎉🎉

John

1

Thanks a ton, John that really means a lot! I definitely started slow, just one platform at a time, learning as I went. It kept things manageable and way less overwhelming. I say bring that fan page back! You never know what kind of traction it might get now, especially with the way you’ve been thinking things through. Appreciate the kind words, brother let’s keep building!
Shawn

1

Ah, thanks also for the advice. I'll reactivate it. I haven't done yet.

John

This is fantastic, Shawn! Congrats! I may rework my FB account or make a new one. I'm not getting the right people on mt brand. They are all people from my equestrian times...

Thanks :)

Teri

1

Thanks, Teri! I totally get that if your followers came from your equestrian days, it makes sense that the vibe feels off now. You could pivot the old page with a clear update post, or just start fresh and build your new crew from the ground up. You’ve got this!
Shawn

1

🤗😘😎🐈‍⬛

Congratulations on hitting 1 million views in less than a year! That's amazing! Is this connected to a site or just making bigfoot images for social media? I am curious how you generate income with this method if you don't mind sharing?

1

Thanks so much, Marlinda I really appreciate that! It’s been a wild ride for sure.

So to answer your question yes, it is connected to a few websites I run. I’ve got a full Bigfoot book series, some gear ideas in the works, and I’m building out a whole brand around research, storytelling, and community. The images are part of that bigger picture kind of the front porch that brings people in.

As for income, I’ll be honest so far I’ve only made some sales on my Bigfoot books, and a very small Amazon Associate payout. Nothing huge yet, but it’s a start.

It’s still early days, but the visibility from posts like this is laying the groundwork for everything else from future merch and memberships to more consistent traffic on my main sites.

Happy to share more if you’re looking to do something similar always down to trade ideas!
Sahwn

3

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