Great Concept
This is a great concept to understand about your target customer.
-> Research Phase
-> Decision Phase
-> Purchasing Phase
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Join FREE & Launch Your Business!
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Yes you're right about this. That's why it's important when you choose your keyword to target the last phase of the customer cycle AND when you create a website to give very good content and reviews so that visitors don't need to look for more information elsewhere. Time to buy ! ;)