Is Your Business Obsolete In an AI World

Entrepreneurship has been my world for over 35 years — and during that time, I’ve seen the business landscape evolve in incredible ways.

As a content creator, my business model has had to constantly adapted to the times.

When I started my information business:

• I started by placing small ads in local newspapers, offering "how-to" guides. When orders came in I printed the information packs; bound them using a ring binder machine, then rushed to the post office to send them.
• Then came CDs and DVDs — late nights burning disks and packaging them with my guides. One disk at a time. I was so happy when multi disk burners became available.
• Self-publishing platforms opened new doors. I could write, publish and order a supply of my books. Bundle them with the information packs, CDs and DVDs.
• Digital downloads - Wow! Suddenly, everything was online. No paper, no ink, no postage. My profits soared.

Now, we’re in the age of AI.

I’ve seen every major change labeled a threat to business. And AI is no exception. It’s triggered fear for many.

But for me. I see opportunity.

AI may replicate content, but it can’t replicate lived experience.

It can’t match your journey, your insights, or your voice.

The "how-to" model is evolving into the "how I did it" model. Grounded in real stories, real results, and real people.

The new business model?

It’s YOU.

Not theory. Not guesswork. Practical experience shared with clarity and confidence.

AI is not the end — it’s the tool that lets you amplify your voice, your expertise, and your brand.

Embracing AI is really about embracing Brand You.

And I believe that’s where the future of entrepreneurship lies.

Is AI making your business obsolete? Only if you let it.