The new "Normal"?

byNeilWachter

367 followers

6 years ago

Ok....just finished a webinar where Kyle posed an interesting thought (I'm paraphrasing)....what if we don't return to the way things were and THIS is our new "Normal"?

Aside from the obvious that most of us want our regular routines back....having friends over for a barbecue.....going to a sporting event.....having a beer with friends at a bar.....taking our mother out to dinner at a restaurant.....there's a real possibility that those things don't come back in their entirety, at least not for a while.

So, what does that mean for us, as affililiate marketers? Well, it means that the new "norm" may mean MORE online shopping.. Grocery stores....department stores....pet shops....sporting equipment....etc.

Things that we've routinely gone to a brick and mortar store to buy may need to continue to be bought online.

Don't ASSUME that, just becaue YOU may feel comfortable going out that the REST OF THE WORLD FEELS THE SAME!!

So, as we explore where to take our businesses, ask yourself if there's a niche that will be changing as more people choose to continue to shop online......then FOCUS in that arena!!

Just my two cents!