My target audience just doubled!
Published on July 14, 2016
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
My niche is pretty specific. It started out being for women who sell their used clothes on an app called Poshmark.
More specifically, that is women in the United States. That's because Poshmark has not yet gone global and they only allowed listings for women's clothes.
But they just opened up the marketplace to allow men's and children's clothes today. So my target audience has instantly doubled.
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Now I can target ANYONE in the United States who wants to sell their used clothes.
I love how my niche is growing. And I expect it to grow even more. Poshmark has said in a few media interviews that they are working on being able to go global.
That is probably a long ways out, but I don't doubt they will figure out how to do it with their business model.
If you are still considering niches, look for ones that are growing in popularity or relevance. Drones, 3-D printing, matcha tea and noogenics are a few that IveTriedThat pointed out in his last blog post.
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