Blog number 4 purchased. now to sharpen the pencil!
Well... I've just dipped my toes in the waters of purchasing a website on Flippa :-)
It's a great domain, 4 years old, always in the same niche with a nice layout and dreadful content! 71 posts of terrible content to be precise!
Multiple valuation methods put it averaging double what I paid for it - so I'm pleased with that. I'd love the WA perspective on prioritising rewriting the content. In particular, I'm going to be rewriting everything over the next few months but should I:
- Rewrite best ranking posts first?
- Rewrite best keyword posts first?
And finally (short and sweet today - I've got to work on my day job in a few minutes!), is there a benefit to reusing existing URL pathways - or should I start from scratch?
For example: theblog .com/the-science-of-muscle-building/ has been around for 4 years - if I craft an amazing piece should I use the path? Or make a new one?
Cheers for your views!
PS - the domain isn't theblog .com :-)
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I wish I did, Lisa, but I am only promoting my own products. I think many others will weigh in with their opinions! I would say that you might analyze the traffic, and if it seems to be good, then you simply make those URLs your own!
Best success to you going forward!
Jeff
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I would start with the most trafficked pages first and update them. They must not be all bad to attract that much traffic.
I would also keep the existing URL pathways right now. That's what's ranked within Google, so take advantage of that!
Congrats on your new site.
Thanks Jeannine! I will do as you advise.