Giving more to get more.
Ok...so I have been working on writing my Posts and Pages, trying to make my website attractive and interesting. I thought I was starting to make progress. My niche is Quadcopters and even though I have never owned or flown a quadcopter I did a lot of research. I read every review on every model. I researched all types of quads and learning which quads were best and why. I also did a lot of research on Youtube, checking out the reviews on there and taking lots of notes. I created my website based on all my research. I started to add low hanging fruit and long tail keywords into my Pages. I linked my different posts to my pages. I linked interesting articles on my website. I re-read my writing and removed spelling and grammar errors. Finally, I checked my website on Google Analytics and found I had less than 80 viewers in over two months. I then went on Jaaxy and checked all my keywords and found that I hadn't ranked in the top 20 pages with any of my keywords. My initial reaction was disappointment with myself. I'm a college graduate with a degree in creative writing. How could I fail to at least get on at least one top 20 page of Google? Yikes! I felt like I had failed terribly. What was I doing wrong? What could I do to improve?
Then I remembered that Kyle repeatedly emphasized giving quality content...
"Google and other search engines are around because of CONTENT and if you can deliver quality content (that targets low competition keywords), you will be able to get great rankings!"
and Kyle again...
"Being original, candid, and building your personal brand is the best way to succeed within any niche, so please make sure you do put some effort into creating your own content."
I now realize that I was working on the mechanics of my site but I wasn't being original and I wasn't really giving much of my own "personal brand" to my writing. When I look back I realize I was not giving me. I know I'm being tough on myself but truthfully I was just mimicking what the other reviewers were writing. I was writing with just enough of a twist to avoid copying their words and thoughts.
I also realized that I needed to start flying quadcopters to experience some of what these readers were feeling when they flew them. I'm waiting for my first quadcopter to arrive in the mail. It wasn't a major purchase, but it will make a major difference.
So now I think I have a handle on what I need to do to rank...I have to be me. And I have to know more about what I am writing about.
I am going to give more to get more! I'm excited about the possibilities.
Thanks for listening.
Recent Comments
2
Good for you, Bob, for not giving up. You went back to the basics, which is always a good idea. I suspect there are plenty of former WA members who just gave up when things didn't move along as fast as their expectations.
Your blog is motivating!
Dave
Thank you. I know I have a lot to learn (especially regarding my writing skills) but I will find my voice.