Build a Black Friday Sales Site
(Updated 11/7/19 to include the banner notice!)
Last year, I had just gotten started at WA, and was diligently progressing through the OEC training to build out my niche site, so I missed this opportunity completely.
But, I SAW IT.
The Black Friday Opportunity Approaches!
Black Friday can be a huge opportunity for sales and commissions, for both niche sites and WA-promo sites.
If you start to prepare now, you can be ready to market Black Friday and cash-in on the biggest sales day of the year!
For Niche Sites
For those of you with niche sites that are already embedded with affiliate links, you can be thinking of ways to promote your content (that leads to your links) through your social media channels.
Black Friday is when people are LOOKING TO BUY!
So create those Pinterest Pins! Run those Facebook Ads! Do whatever it is you do to promote your site and products within.
For WA-PROMO Sites
If you've got a WA site already, then amping up your social media marketing can help you as well. But if not, don't feel entirely left out of the Black Friday opportunity!
Think about this...
Black Friday SiteRubix Site
Everyone has free SiteRubix sites here at WA. So if you have one you're not using yet, why not create a Black Friday specific sales site?
A couple of years ago, Loes actually created a post sharing this idea, and since I missed out on the opportunity last year, I added it to my goal sheet to build a Black Friday site for 2019.
And I have!!!
I have been busy this week writing my content and planning my marketing ideas, and my site is nearly ready!
It doesn't need to be a big site. Mine is simply a catchy Home Page, and an FAQ's page, with internal links and links to sign up for the Black Friday Sale. Of course, I have my Privacy Policy and Affiliate Disclosure on there as well.
2019 Black Friday banners and links are now available!
Click on the $ in the top menu --> Go to Banners --> Click on the Drop Down Box to "Show Banners for: Black Friday 2019"
Black Friday can lead to amazing things if we just plan ahead!
Check out this post from Jerry Huang last year:
https://my.wealthyaffiliate.com/jerryhuang/blog/made-7-395-i...
If that's not inspiring, I don't know what is!
Are you taking advantage of Black Friday???!!!
If you have any tips to share from your own experience, please leave them below!
Edit / Addition:
As I continue to work on this mini site, I continue to have more questions, like this:
What on earth do we do with the Black Friday site after Black Friday is over?
I mean, all of the content is specific to the Black Friday sale, right?
Basically, I see two options:
- Just leave it
- Replace the content
While this is a very specific promotion, with a very limited time frame, it just seems silly to me to let it sit there with an irrelevant message for the other 361 days of the year. (?)
It is possible that people fall upon the site randomly throughout the year, especially if you've shared the links on social media.
I'm curious to know what members have done previously.
Here's my plan: 2 Home Pages.
Once the sale is over, I will swap out my home page content with a second page that has a message along the lines of "Sorry you missed this year's Black Friday sale, but here's how you can take advantage of our current discount," where I will explain the Premier membership payment options - the discount being the annual payment. It will be a normal page with full content and keywords.
It doesn't take much additional effort to create the second page, and, for those of us who are a little OCD, it won't look like an abandoned site until the next year.
The Black Friday Sale is available to ALL MEMBERS!
Just want to mention, for any new members out there, that ALL members are able to take advantage of the Black Friday Deal, even if you've already paid your annual fee. When I took advantage last year, the amount charged was pro-rated. You do not end up paying double for any time. So make sure you're taking them up on the offer!
Please share any thoughts or tips below!
Cris
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Recent Comments
37
Yep i have mine set up on a aub domain..i put it together last yr and im slowing dusting it off
Awesome. I know it's a little early, but I've been so excited to do it this year, and sometimes time sneaks up on us!
Yes like tou i missed most of it
This year i will use that subdomain site..it is just a mini site for black friday only and i will run a ppc campaign on bing to it ☺
Well that is the plan anyways
Ahhhh yes. PPC... Good tip to share here! I know some people will be running videos as well. I haven't ventured there yet.
you are right, time to update my Black Friday site for this year and come up with a promotional AD.
Thank you Cris for the heads up much appreciated
You are right prepare NOW so we are ready
Here's to making it happen
Jennifer
You're welcome! If we prepare now, we should be able to unfold some marketing magic in November!
Thanks for sharing the reminder, and for the links to helpful information from Jerry and Loes.
Great work Cris!
KyleAnn
Well, it's a new goal for me. We'll see how it all plays out! I've been searching for anything in the database that can help out with this little project. I know a lot of members had done this last year with success, and some (like Jerry) shared their stories. We can do it, too, KyleAnn! :-)
Just curious, if we paid $299 last year are we now Grandfathered In still for the same Black Friday special each year?
Michelle
Yeppers, Michelle! Isn't it wonderful!?
(Good point to include in your sales page content, eh?)
Also, if a member has already paid their monthly or yearly fees, and they want to take advantage of the Black Friday deal, they can purchase the next year and WA will prorate the price (at least that is how I paid for mine last year - I'm sure we'll start hearing some info/details on this year soon!) They want everyone to be able to take advantage of the discount!
I believe so. This will be my first year trying to use it as such. I hope my plan goes to action as intended! I will update my efforts and results later. Hopefully I have good things to share!
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Great opportunities. You are right, now is the time to start preparing.
Gotta stay ahead of the ball... It will be here before we know it!