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INSIGHTS1 MIN READ

Accidental Typo Might Get You 100's of Clicks.

Boyka

Published on May 25, 2015

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

I was just casually writing a little article about an upcoming game. I published it, and then noticed I wrote quite a serious typo. Instead of ARK, I wrote ARC.

I immediately fixed all the phrases but left arc in post tags.

In the next few days I noticed that I was getting a bit too much traffic for that article. I checked queries and saw this:

It seems I wasn't the only one who thought it was called ARC. Click through rate is reaaaally low compared to impressions though. It looks like searchers noticed they did a typo and quickly fixed it.

Wouldn't have I done that error, I don't think I'd get so many clicks.

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