How to Create Squeeze Pages
Creating and Using Squeeze Pages
A squeeze page is a dedicated page that entices someone to sign up for something. This could be a webinar, a free video or a gift such as a coupon, ebook or report.The sole purpose of capturing this information is for follow-up marketing. You can include any type of gift you like but it is best to offer something which is related to your business.
Before setting up your squeeze page you want to get your free offer or gift prepared. You can write this yourself, use a ghostwriter, or use a PLR product which you modify. Once you have this ready upload it to your website or deliver it through a service like Dropbox or Box.com.
Now it is time to work on your squeeze page. There are several ways to do this as well including:
-Creating an html page
-Using templates
-Purchasing a Squeeze page software
-Using a plugin
Your squeeze page should highlight what your offer is about. You need to list the main features and benefits of the product. It is best to highlight these by using a bulleted list.
A good squeeze page should always include the following elements:
-An attention grabbing headline (Curiosity creating headline)
-List of benefits or "The Hook" (Live video, audio, and/or a set of bullet points telling them what they will get)
-A desire for your reader to want more info (leave some info out that they can get if they join your newsletter)
-A strong call to action (Opt in form)
By combining all of these elements you are creating a strong desire in your reader, one that they will act on. With the end action being that they subscribe to your list to get your free gift or offer.
Having a striking image or using a video are two other good tactics which you can use on your squeeze page. An image makes your page visually pleasing and a video is a great way to include additional information about your product. You could even pop in a couple of testimonials in there.
Once your squeeze page is finished you can upload it to your website and your page will be live. Don’t forget to add your autoresponder code into your form so that subscribers are added to your list. If you are using a squeeze page software there will be a place to add this in.
Tip -You should create a few squeeze pages and split test them to find the one that gives you the best results
Your next step is now to promote the heck out of your new squeeze page. You can promote it on all your social sites, and you can use the link in your signature file in forums. Even when you leave blog comments you can use the URL as your website. Just look for every opportunity you can and leave your link.
My hope is that you got some good info on how to create squeeze pages. I have put some suggested resources for creating your list building squeeze pages below this post
You can do this
Bob Uren
Recent Comments
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I don't see the resources at the bottom of the page Bob, but I do see that you gave us some really valuable info on squeezing pages. I will definitely be sure to implement these techniques when I want to market my very own squeeze. I think the idea of bulleting and numbering your list is very useful. Also, Social Media is a good outlet for advertising them. I think this definitely showed me that I should take every opportunity to advertise my squeeze pages and not be reluctant to leave it in all my blog posts because I think that others might feel it's a little too redundant. Again, Awesome post! Keep up the great work :)
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Thank you for the kind words.I glad you got some tips to help you and your business.I can provide the resources for you if you like. I did not include them here as I believe It should be a link free environment. I did not check to see if you could leave links or not.
That's alright, you still did a wonderful job :)