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INSIGHTS1 MIN READ

Don't just think about it, Blog about it

anthrovol

Published on September 11, 2015

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

Early this morning I was contemplating monetization, a subject that we discuss here a lot.

Specifically I was thinking about how emotional, hot button, and even third-rail subjects are monetized, and I came to a realization.

We all know that sex sells. Humans have used sex to buy and sell since forever. Recently though, I've noticed how much Fear is used in the same manner, and it isn't discussed so much as other forms of monetization techniques. The more I thought about it the more I realized that fear, some call it fear porn, is used everywhere to motivate people to buy stuff.

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So in keeping with the mantra, don't just think about it, blog about it, I wrote an article.

It is here, if you're interested in that sort of subject.

overthefence.net/beware-the-monetization-of-fear/

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