The Science Of Making Money Blogging

by987

199 followers

10 years ago

People have been making money blogging for years. However, some people make just enough money from blogging to treat themselves to a fancy coffee drink once a week. On the other hand, some bloggers make a full time very comfortable living from blogging and get to live anywhere they want as long as they have an internet connection. In fact, some bloggers make enough money to buy houses, cars, and put their kids through college.

Would you rather make a few bucks a week or a thousand dollars a week or more? The amount of money you make blogging depends on many factors. Below, you will find two very specific tips on how you can get started making serious money blogging.

1. Develop Loyal Followers

Many new bloggers, perhaps most in fact, make the mistake of expecting search engine traffic to be the number one source of traffic to their blog. They buy search engine optimization (SEO) guides and scour the internet looking for ways to optimize each and every page of their blog in hopes of ranking extremely well in the search engines. Meanwhile, thousands of other new bloggers do the same so the competition is quite keen for those first ten to twenty coveted search engine result spots on Google. Even the few bloggers who do manage to attain some top ten listings in Google are disappointed to find that the traffic from these top ten listings is far less than they expected. Moreover, they also find that search engine visitors don’t convert to as many sales as they had hope for.

Why do you think this is? Did they concentrate their efforts in the right place?

The most successful bloggers online, those making the most money with their blog and/or a very steady living wage from blogging, almost all have one thing in common. They have developed a loyal following of dedicated readers. They have connected with their audience in a very personal way. They provide their readers (and viewers if they have video and graphics) with something of such high value. They also update their blog on a very regular basis so their readers keep checking back for more. These are the blogs that are bookmarked and read over coffee in the morning or scanned during lunchbreaks. These are the blogs people, real people, really want to read.

Through good word of mouth and a natural propagation of links back to their high value blog (without having to ask/beg for them), their loyal following continues to grow. This growth is exponential too, so once their blog catches on a little, over the next few months their audience often grows at amazing speed.

While it is important that you use solid SEO on your blog, the true pathway to making serious money blogging, the kind of money that can make a serious difference in your life and that of your family, is to offer something on your blog that people really want or need. In this way, you can attract loyal repeat readers who will be much more inclined to buy something recommended on your high quality blog than the brand new search engine visitors who straggle in to lower quality blogs and leave never to return because they don’t find anything of real interest to them.

Plus, and this is very important, loyal repeat readers who you have developed a positive relationship with will also be much more inclined to be repeat buyers.

2. Monetize Your Blog In Subtle Sensible Ways

Another common mistake that new bloggers often make is they OVER-monetize their blog. They may have big “in your face” banner ads as soon as a new potential reader lands on their blog. They may also have multiple ads running down one or both sides of the pages. They may relentlessly over-stress what they are selling in the text of their posts. It’s basically the “used car salesperson” approach to selling and for most potential online readers, it’s a real turn-off.

If you want your readers to trust your recommendations on products and/or services, you need to be at least somewhat subtle about how you go about it. If you approach it as a friend recommending a product and/or service to another friend, your conversions will be much higher.

Of course, you also need to be very careful about what you promote. Never promote a product and/or service you haven’t fully tested yourself and you don’t fully believe in. In other words, be honest about your opinions and take care to treat your readers the same way you’d treat your inner circle of friends. Everyone wins in this scenario and you will make more profits from your blog than you ever could with the over-zealous marketing of products and/or services that seems to dominate many monetized blogs. Making money blogging in this way is also a lot more rewarding in other ways as well.

Good luck and happy blogging!